How do we test political messages on WhatsApp before sending them?

Political messaging testing on WhatsApp can be done like this; the faster you are
at deciding the message when you have to refine it. Running the political messaging test helps you get more
opportunities on how people interact with your ideas, good or bad.

Political messaging testing can be done in many different ways, such as gathering
information from users through social media platforms, verbally conveying your messages at political rallies,
broadcasting messages, etc.

This will get your message across door to door like some of the political parties.
Conduct tests through surveys to find out what people are thinking. On the other hand, this quantitative research also helps
political members to know the thoughts of the people.

Today, it is standard practice to develop testable messages and assess how well
they perform across a variety of demographics and geographic locations using surveys and online advertising. When
conducting qualitative research, the ability to judge crowd reaction is essential. You shouldn’t even be
considering running for government if you can’t tell whether what you’re saying is being received
favorably.

 

Why WhatsApp is considered a powerful tool for sending political messages

Among all the social media platforms, WhatsApp is the most convenient, easy and
effective platform to send or receive messages. Political parties can use the WhatsApp platform to send
political messages to individuals. Election team members use WhatsApp to connect with end voters,
mobilize subscribers, raise funds and increase participation in polls.

WhatsApp is a powerful tool because it allows political campaigns to be mounted and
information to be sent to the public and kept up to date. An important element of any political campaign is social
media strategy but on the other hand, this is also essential to target and interact with voters as much as possible.

Politicians must find new ways to interact with voters and send political messages.
on WhatsApp with the wave of it. The most powerful tool that gives WhatsApp access to reach many people
simultaneously.

Political messages on WhatsApp could be whatsapp blasting sent through WhatsApp Business and WhatsApp
Business API as it allows users to access real-time information such as polls, events, and demonstrations. If
any issues arise during the election campaign, WhatsApp also troubleshoots the issues.

 

How is WhatsApp configured for political campaigns?

Political campaigns employ WhatsApp in a variety of methods (alone or in combination)
, particularly in the Global South where it has high penetration.

• to disseminate accurate information
  on Party activities and issues;
• establish a ‘direct link’
  between politicians and voters;
• influence policy
  dialogues;
• mobilize people around a shared goal
  issue;
• disseminate false or defamatory information
  as part of expert political marketing strategies.

Information provided through social media analytics: how to create stories with your data WhatsApp has a stronger impact than other platforms because
it has greater penetration and appears to come from a credible – or known – source, according to marketing experts
surveyed in some of the national studies conducted by Tactical Tech partners.

WhatsApp communications arrive instantly, unlike 5,000 Facebook
friends, many of whom you don’t know personally.

Online and offline courses on using WhatsApp for targeted marketing and
political campaigns are frequently found. Political marketing strategists who create these courses point out
that using WhatsApp for campaigning can have some drawbacks, specifically because of the direct, one-on-one
messaging that the network establishes, messages can seem intrusive if the recipient doesn’t know the sender or
if they are sent too frequently.

Because of this, marketers recommend creating a comprehensive plan that includes sending
messages gradually and leveraging your followers.

 

How to create a WhatsApp group for political messaging

In order to promote and reach out to the audience to get their votes, WhatsApp allows
users to send political messages which might not be legal. Because sending political messages on WhatsApp may
cause security and offensive content for end users.

Although creating a WhatsApp group for political campaigns and adding everyone to
the group might not be a good idea. So, let’s talk about the campaign and the information becomes available
to everyone.

WhatsApp is fast, convenient and easy to use when you need to work with
your team. To participate in the political campaign you can create a WhatsApp group which only takes a while. We discuss
the steps to create a WhatsApp group to send political messages. Click on “new conversation” by going to
WhatsApp and add the people of your interest.

How user’s date is used in political messages via WhatsApp

Phone number databases are a valuable resource for activists because WhatsApp
communication relies on senders having access to recipients’ phone numbers. Different methods have
been discovered by activists to gain access to phone number databases:

Marketing professionals and communication companies create databases and expand them
from their existing consumer databases (derived from apolitical marketing campaigns) that they bring with them.

In addition to the trading of personal database data by individuals and companies, there
are many different solutions marketed be numbers online that can automate the creation and management of WhatsApp groups as well as
the sending of messages. These are the ways that give “thousands of messages” and “unlimited
senders.”

People sell their phone numbers as a commodity, either for free or for a fee as a product
for political use.

 

Is sending political messages on WhatsApp legal?

No, WhatsApp does not allow interfering with users’ privacy and security. Sending
political messages on WhatsApp is not legal, it is prohibited due to its terms. WhatsApp is a private messaging
app with end-to-end encryption. This app is dedicated to helping people speak freely.

While we do send political messages on WhatsApp, we are still committed to finding
abuse to protect people’s privacy. WhatsApp has a dedicated team to protect against abuse focusing on these
three efforts:

• Balancing the private nature of
  WhatsApp
• Stop misusing
  WhatsApp
• Encourage users to counter
  misinformation

WhatsApp works differently than open-access social media platforms. Because
we have built our strategy around offering a private messaging service. For example,
our service was not intended to serve as a platform for audience expansion.

It doesn’t use algorithms to sort the messages users receive. For
individuals or groups who aren’t connected, there’s no search or discovery capabilities in the app. WhatsApp is most
often used to interact with people you already know; you’ll need their phone numbers to get in touch
with them. Most WhatsApp chats are private, one-on-one interactions.