So, let’s take a look at what the data says about the best time and day to post on LinkedIn, based on an analysis of 18 different studies .
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LinkedIn best day and time to publish content
These three times of day correspond to commutes to and from work and lunchtime, at least according to U.S. work schedules. If anything, the lesson here is that people are more likely to check LinkedIn when they are at work or thinking about work, but not actively working.
LinkedIn: What is the best time to post?
After analyzing the available information, experts have identified three key times to post on LinkedIn : 8 a.m., 12 noon, and 5-6 p.m.
LinkedIn: What is the best day to post?
According to these same studies, the best days to post content on LinkedIn are right in the middle of the work week: Tuesday, Wednesday, and Thursday . On weekends, users are not likely to spend time on a social network dedicated to work, and it How to Build Phone Number List that on Mondays we are still recovering from the weekend and on Fridays we are dedicated to planning it.
Posting in the middle of the week
When we are focused on work, helps users pay more attention to our message. Even more so if we take into account that advertising on this network is usually related to our work objectives and challenges.
Tips to boost your presence on LinkedIn
Choosing the right day and time to post on LinkedIn is an advantage, but Specific Database By Industry lead it’s not everything. If you want your company to succeed on this network, take note of these recommendations:
Include LinkedIn in your content strategy
LinkedIn is a great place to position yourself as an expert in your industry through articles and other content. For best results, opt for in-depth articles that provide a different perspective on hot topics in your industry.
Work on personal contacts and groups
At its core, LinkedIn is a person-to-person network, so it’s important for key members of your company to maintain their profile and network online. Participating in professional groups related to your sector can also open up many opportunities for you.
Don’t forget about advertising!
LinkedIn Ads can be just what you need to boost your presence on this network. Depending on your objectives, you can use Sponsored Content, Sponsored InMail, Text Ads, Display Advertising or even Dynamic Ads (personalized based on user profiles).
