We could say that this is the central stage of the video, where all the previous work is reflected. Depending on the type of video we’ve chosen, we have two filming options. They’re not mutually exclusive, and in many cases, both can be present in the same video: Recording : This is where we’ll shoot both the voiceovers, if someone is speaking to the camera, and the audiovisual resources we’ll use if, for example, we’re referencing a specific element. We’ll review backgrounds, lighting, sound, character makeup, and even the visual continuity between shots, also known as the continuum.
Computer animation
Often, we don’t have to record with a camera to make a video. We can create animations of characters, backgrounds, figures, or even text. Here, motion graphics tasks are complex; we have to give movement and coherence to special database static elements or figures. We create settings, characters, and stories from scratch. Here, the type of shot, composition, and lighting are just as important as in a camera recording. It’s time to hit rec and start recording. Whether you’re present or not, keep in mind that just arriving and starting recording isn’t the same.
On a physical film set
Which can be a studio or simply a space in your facility, there are a number of minimum requirements to review before you begin. Professional camera and tripod: Although you can try using an iPhone PRO and a computer, you’ll need more advanced equipment to get a professional video . Consider where your video will be played, especially if it’s for online channels and social media; you don’t need the latest equipment that records in 4K. Don’t forget a tripod; it will give the image stability. Lighting : Define where you’ll be shooting so you can What are hybrid events? create a three-point lighting scheme: main light, back light, and fill light.
Shooting in a studio
Or office isn’t the same as shooting in an industrial warehouse. So it’s important to know if it’ll be sunny that day and how the buy lead light will hit the shooting location. Sound : If you want your message to be heard clearly, invest in a good microphone. There are many options on the market, such as lavalier microphones that easily connect to any camera. Do sound checks and make sure there are no background noises or echoes that could.
