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Since its acquisition by Microsoft, LinkedIn has been adding features to expand interaction with users and gain presence in their daily lives. We tell you all about it in this article.

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Live video streaming comes to LinkedIn

As Microsoft announced last month

LinkedIn has launched a new live video streaming service called “LinkedIn Live.” Initially, this feature is only available in beta, by invitation, and for users residing in the United States.

Although it has not yet been revealed

When it Special Database be available to the 600 million people registered with LinkedIn, it is already possible to pre-register through a contact form.

LinkedIn’s live video streaming

Will focus on broadcasting events such as Q&A sessions, conferences, professional awards or product launches, which gives it a different character from other social networks that already have this function, such as Facebook or Twitter . According to LinkedIn’s director of products, Pete Davies, video is the fastest growing format on LinkedIn and live broadcasts have been the most requested feature by users.

On a technical level

Microsoft relies on Azure Media Services technology to stream live video seamlessly. LinkedIn has also partnered with Wirecast, Switcher Studio, Wowza Media Systems, Socialive and Brandlive to improve the service for content creators.

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LinkedIn’s latest developments after Microsoft’s acquisition

In 2016, Microsoft acquired LinkedIn for $26 billion. Since then, several major changes Recent Mobile Phone Number lead taken place on the social network.

The most important of these was the addition of videos

LinkedIn in 2017, as previously the social network did not have any function for users to upload this type of content. In this way, it was on par with other very popular social networks with a format that tends to generate a lot of interest and interaction among users.

LinkedIn members can access statistics

Their uploaded videos, such as the location of visitors, the number of comments, likes and views or the companies that are watching the videos.

 

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