Source: Supermarket News
Consumers are spending less time at the telegram data grocery store, but they’re buying more each trip.
This is no doubt due to concerns about being in crowded places that are known
How to Identify a Lapsed-Purchaser
How to Quickly Get Started on a Lapsed-Purchase Campaign
Best Practices for Creating the Lapsed-Purchase Campaign that Wins Them Back
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Whitney Blankenship
Content Marketing Manager
Reading Time: 6 minutes
Returning customers are, without a doubt, your most valuable customers. We already know that they have higher average order values, and are easier and cheaper to convert than first-time customers.
With what we know about the value returning customers have, it’s important to recognize when they’re about to churn and how we can win them back. Letting those valuable customers churn completely integrate an online store into wordpress is simply leaving money on the table.
Luckily, there’s tons of data you
can use to see exactly when a customer begins to lapse. The challenge is simply organizing your data to find the patterns be numbers that identify lapsed-purchasers for your store.
