“Valid (legitimate) domains are often paid for several years in advance. while illegitimate domains are rarely used for more than a year. Therefore. the date a domain expires in the future can be used as a factor in predicting the legitimacy of a domain. And therefore of the documents associated with it.”
This statement is in the context of identifying “illegitimate” domains. There is nothing there that says support for legitimate domains. only for identifying spam domains.
This makes it really clear that domain history information is used to detect spam . Not to generate a ranking signal.
The same section discusses using
DNS history information to identify spam websites:
“By analyzing this data over time for a given domain. Illegitimate domains can be identified.
…a list of known bad phone number library contact information. name servers. and/or IP addresses can be identified. Stored. And used in predicting the legitimacy of a domain…”.
Finally. the patent states that the novelty of a nameserver is not necessarily bad. But rather the novelty of the nameserver data AND other data points combined can indicate that a domain is spam.
“The novelty of a nameserver may not automatically be a negative factor in determining the legitimacy of a related domain. But when combined with other factors.
Microsoft also uses domain age in backlinks to identify spam
Microsoft filed a similar patent in 2006 . which discusses using domain age in backlinks to identify spam sites.
Part of the “background” of this patent sustainability isn’t just about the last mile reveals that the purpose of the patent is to detect spam sites. The patent was created because the cost of registering domains became cheaper (in the late 1990s they cost around 70 USD/year).
The patent states:
“Spammers often exploit these offers through a spam technique known as a web farm. In particular. spammers purchase or otherwise acquire a large number of websites and link them together to boost the websites’ rankings by artificially increasing the number of contributing domains for some or all of the websites.”
John Mueller is right. Domain age is not used for ranking purposes. In his statements he emphasizes that domain age is not a factor that. Google burkina faso business directory uses for ranking purposes. There are no proprietary techniques or algorithms that support this. suggesting that domain age has a significant impact on search ranking. These statements point out that Google emphasizes other factors. such as content quality. relevance. and user experience . when determining the ranking of websites in search results. This suggests that even new domains have the potential to achieve high rankings if they offer relevant and high-quality content for users.
