We will use the “Personalized Coupon” template as it is perfectly designed for sending discount codes to new customers.
Like what you see? Click “Import Template” to use it in your email.
At this point, you can start customizing the template. The Visual Builder works similarly to the WordPress block editor .
You can drag and drop elements and edit them one by one. In our experience, it took us very little time to master it.
Let’s start by adding a first name tag to make your email more personal. To do this, simply click on any block of text you want to add the tag to.
Then click on “Merge Tag”.
Now, you will see several merge tags available.
Just click the copy icon to the right of whichever one you want to use. In our case, we’ll use the “Contact First Name” one.
Here’s the important part: adding the actual discount code to your email.
To do this, select the “Coupon” block that’s already in the template. Then, choose “Automation” as the “Coupon Type” and select the coupon code you just created.
You can also make shopping super easy for your customers by using the “Shop Now” button. Simply select the button in the template and click on the “Link” icon.
Then, insert a direct link to your store so customers can start browsing right away.
You can continue customizing your WooCommerce email until you are happy with the look and feel.
Finally, click the “Save” button in the top right corner and that’s it! Your automated welcome email with a personalized discount code is ready to be sent.
Step 6: Test your email More WooCommerce Tips
Before we go live, let’s make sure everything shareholder database is working properly. Click “Preview and Test” at the top of the email editor.
Enter your own email address in the “Send Test Email” field and click the “Send Email” button to send the WooCommerce test email .
This way, you can see exactly what your customers will receive.
We recommend checking this out:
- Your coupon tags and personalization work correctly.
- The coupon code appears correctly.
- All links work.
- The email looks good on both desktop and mobile.
When you’re done, return to the Visual Builder where you can make any necessary changes and save them again.
After making some adjustments, our email looked like this:
Not receiving your WooCommerce test emails? This could be because you’re not using SMTP to send emails from WordPress. Check out our guide on how to fix WooCommerce not sending emails to resolve the issue.
Step 7: Activating Automation More WooCommerce Tips
Once you’re happy with everything, it’s time to activate your automation. Close the Visual Builder and look for the toggle button in the top right corner of the automation screen.
You can toggle it from “Inactive” to “Active” to run the automation.
Now your system is ready to capture new subscriber information, generate unique discount codes, and send personalized welcome emails automatically.
That’s it! You’ve just set up an automated WooCommerce first-time purchase discount email system.
The best part? When it’s running, everything happens automatically – no manual work required.
Here are other types of workflows you can set up with FunnelKit Automations:
- How to Set Up WooCommerce Abandoned Cart Emails
- How to Send Automated Birthday and Anniversary Emails in WooCommerce
- How to Create a WooCommerce Subscription Reminder Email in WordPress
Option 3: WooCommerce First Order Discount (Simple and Free Solution) More WooCommerce Tips
We know that the plugins we’ve mentioned what is digital marketing? so far are paid. If you’re just starting your online store or are working on a tight budget, you’ll be happy to know that we’ve also found a free plugin that works just as well.
It’s called First Order Discount WooCommerce . While it’s not as feature-rich as FunnelKit Automations or Advanced Coupons, it’s perfect for basic first order discounts in WooCommerce. This plugin simply checks if a customer has already placed an order before and automatically applies a discount to their first purchase.
First, install and activate the WordPress plugin from your dashboard. Once activated, go to Woo Extend » First Order Discount .
The setup is surprisingly simple. You’ll see a clean interface with just a few important options.
Start by choosing the type of discount. The free version offers three options: Free Shipping, Fixed Discount, or Percentage Discount.
If you select a percentage discount, simply enter the desired discount amount in the “Discount Amount” field.
The “For Individual Use Only” option prevents customers from combining this discount with other coupon codes. This helps protect your profit margins while still providing an attractive incentive for the first purchase.
We also recommend enabling the “Automatically apply discounts to guests” option. This automatically applies the first-time customer discount to those who purchase as a guest, making the purchase journey easier .
If you use the free version of the plugin, you cannot enable the “Minimum cart value” setting because it is reserved for premium users.
Once you’ve made your choices, just click “Save” and you’re done!
On the front end, your customers will see the discount automatically applied at checkout when they make their first purchase. There’s no need to enter coupon codes or jump through hoops – it just works.
More WooCommerce Tips You’ll Love More WooCommerce Tips
Looking for more ways to burkina faso business directory boost the performance of your WooCommerce store? We’ve curated these guides to help you take your online store to the next level:
- How to Sell Product Bundles in WooCommerce (Step by Step)
- How to Add Product Badges in WooCommerce (Quick and Easy)
- How to Send a Coupon After a WooCommerce Product Review
- How to Show Product Recommendations in WordPress
- How to Easily Create Post-Purchase Surveys in WooCommerce
- How to Set Up WooCommerce Conversion Tracking (Step by Step)
- How to Convert WooCommerce Visitors into Customers (Tips)
We hope this article helped you learn how to give a discount on the first purchase in WooCommerce. You might also want to check out our favorite picks for the best WooCommerce plugins for your online store and our ultimate guide to WooCommerce SEO .
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