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Ethical and authentic: Create pride among your consumers

In 2020, Quebecers, led by millennials, are constantly informed about the good and bad news of the companies around them and are ready to change their consumption habits based on this news.

From animal abuse by large companies to stuff their products to tax evasion by other big names in other large companies, to excessive product packaging, everything is an excuse to stop consuming from a merchant and find a new one where they will be proud to consume.

On the contrary, a company that will show itself to be eco or socially responsible: products made in Quebec, products without excessive packaging or products made from ecological materials… all the small ethical gestures will make your business radiate a positive image for Quebecers who will then be proud to open the door to your business.

 

Let’s be clear from the outset: Open Source solutions like WooCommerce , Magento , or OpenCart aren’t for everyone. I’ll use this article to debunk some of the myths spread by the community about free online store solutions.

Here, in summary, are the points of the article:

    • The two main families of solutions for creating an online store
    • Myth #1: With WooCommerce, you will own your site
    • Myth #2: WooCommerce is free and you will never pay anything.
    • Myth #3: WooCommerce is the most used, so it’s necessarily good for you.
    • Myth #4: If you don’t use open source, you won’t be able to use “cool” plugins.
    • Myth #5: With WooCommerce, you can customize your store endlessly.
    • Myth #6: SaaS solutions are not well optimized for SEO
    • Myth #7: WooCommerce is easy

The two main families for creating your online store

  1. The Open Source Solution
  2. The SaaS solution

Woocommerce (or Open Source), for whom?

If you are thinking of using an Open mom database Source solution like Woocommerce, you need to be a self-taught person with advanced knowledge of computer code or hire an agency to build your online store .

If you don’t fall into either of these categories, but you want to be able to easily manage your online store without spending a fortune, open source is far from being the right solution.

Create your own WooCommerce store

When you sell online, time is precious. Who thinking big may sound contradictory has time to waste updating their solution? Or finding a solution to an incompatibility between your plugins? Who has time to waste with a complicated and unintuitive interface? How will you optimize your store for search engines?

Have your Woocommerce online store created by a web agency

And your web agency, did it sell you belgium numbers on the virtues of Open Source, its super customization and WooCommerce?
However, for each update, addition of new plugins… you will go through the agency, which means a more or less long waiting time and money for each modification!

Even though the WooCommerce plugin is free, you’ll be charged for each change or revision. And yes, for a variety of technical reasons, it won’t be possible to make these changes yourself… So calculate your return on investment carefully!

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