For more than 25,000 small businesses in Quebec, making the “digital shift” to the digital world is no easy feat. Understanding the implications, operation, costs, and profitability of the digital world will be a necessary step toward the financial growth of a healthy business.
The Government of Quebec, in partnership with the CQCD (Quebec Retail Council), has allocated a budget of nearly $5 million to support retailers in their digital shift.
What is the digital shift?
The government’s proposed solution is to gambling database usa support and assist retailers in their success in online sales and e-commerce through a two-year program.
To this end, the CQCQ has chosen Panierdachat as an e-commerce solution provider to help retailers make the proposed digital shift.
What will the stages of the digital shift be?
1. Start-up and diagnosis
Getting started in the digital world thinking big may sound contradictory requires thought, dedication, and knowledge. A business plan, a targeted customer base, understanding your competitors, and how to achieve them are all prerequisites . Don’t forget to define your goal!
2. Choice of supplier
Selling online requires time, commitment, and burkina Faso business directory often a marketing budget. All of this is aligned with your financial and digital goals. With its affordable pricing, Panierdachat offers an e-commerce solution perfectly designed for Quebec retailers.
Designed, developed, and entirely hosted in Quebec, Panierdachat stands out for its ease of use and fast, dedicated customer service. The e-commerce platform’s bilingual nature, as well as its automated management of Canadian and international tax rules, make Panierdachat a perfectly suited tool for Quebec merchants.
Merchants will have automated order management, a choice of payment providers for online credit card acceptance, and shipping (Supership offers up to 65% off shipping!). All of this helps, facilitates, and allows the retailer to focus on increasing sales rather than the technical maintenance of an online store.
Panierdachat offers a scalable, SEO-optimized e-commerce solution that’s fully managed in the Canadian Cloud. Our engineering team handles all maintenance of the solution. Panierdachat can handle even the largest spikes in web traffic.
Panierdachat was designed for ease of use. Inventory management, adding products, product variants (colors, sizes, etc.), images, and automatic search engine optimizations contribute to the healthy management of an online store’s inventory. See the Help section for more information.
3. Marketing
Selling online requires a different sales strategy than selling on a brick-and-mortar store. Indeed, everyone finds themselves competing with other online stores on very specific search terms. You must therefore plan a marketing budget (Search Engine Optimization & Search Engine Marketing). This budget will allow you to boost the visibility of your online store as high as possible in search results. Since organic results don’t appear overnight, we suggest targeting potential customers with an advertising campaign via Google Adwords (the results that retailers pay to compete on certain keywords). This way, you will attract highly targeted traffic while monetizing it.
The presentation of your products is also an important factor for online sales. The quality of your product photos must be professional and of impeccable quality. The text description serves to convince your customers that this product is exceptional.
Evolving with the platform is very easy and allows you to get experienced technical support. Very useful in choosing your decisions during the digital shift!
Graphic design and search engine optimization services are effective and will allow you to achieve a professional look at a fraction of the cost and time of custom development.
